Word: avoiding
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Dates: during 1950-1959
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...trace of anger, said that he was mighty annoyed by a rash of Washington-datelined news stories saying that Kennedy was in Ohio for a showdown and would enter the state's presidential primary next May whether Di Salle liked it or not. Explaining that he hoped to avoid a party-splitting primary fight, Di Salle said that he himself was strongly tempted to lead a unified delegation-as its favorite son. What he left unsaid, but what Kennedy might have guessed, was that the peppery Governor-who led the big (58 convention votes) delegation into Estes Kefauver...
Spain & Portugal. Both nations are now in the restless stage before an aging strongman surrenders authority (after 27 years for Salazar, 22 for Franco). But in each, the anxiety to avoid violence will probably prevent a revolution-or the injection of much democracy...
...Avoid "Janitor." Encyclopedic in managerial lore, Nickerson is perhaps most fascinating in discussing the semantics of the trade. In what might be called Nickerson's Law of Apartment Ad Copy, it turns out that "redecorated" and "spacious" will make a prospective tenant's mouth water more longingly than any other words. "Owner" is the O.K. word today for landlord ("The New Deal fostered a bitter reaction to 'Landlord' "). An accomplished owner delegates most of his work to his "manager" ("Avoid the word 'janitor' ... a higher-class manager can be hired by referring...
...fable, a brilliant Chinese disciple of Pavlov-a sort of Marxist Dr. Fu Manchu-directs the capture, brainwashing and reflex-conditioning of an entire American patrol during the Korean war. Before grinning Russian brasshats, he shows off his success. The Americans puff contentedly on yak dung cigarettes and delicately avoid G.I. profanity-they imagine they are attending a meeting of the garden club in Spring Valley, N.J. They are so thoroughly Pavloved, in fact, that they are ready to commit murder on signal...
...displacement (smaller than that of a Rambler), and no driver can be on the track longer than three hours at a time without relief. All cars must have windshields and wipers. But manufacturers, in their frantic search for speed, devised windshields that flip down at high speeds to avoid extra wind resistance. As they well know, a victory at Le Mans means a difference of millions in a year's sales...