Word: avon
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Dates: during 2000-2009
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...vampires are made to order: brooding, dangerous, mysterious, snappily dressed (although, alas, the cape has largely been dispensed with) with eye-catching dentition. "It's that fantasy about taming the bad boy, and you can't get any worse than a vampire," says Erika Tsang, a senior editor at Avon Books, which publishes Teresa Medeiros' popular vampire novels. "They have been alive for 600 years. They've experienced everything. Then all of a sudden they meet this great heroine, who basically is a breath of fresh air. Falling in love, trying to find that spark again in their lives--that...
...break rant with their colleagues, salespeople are turning to the Web to vent about and occasionally mock the bizarre customer encounters that make working in retail so, um, interesting. "One day a male client called and asked that I bring over some foot-cream samples," writes Birdie Jaworski, an Avon lady, in her blog, Beauty Dish. "He not only wanted to try them on my feet, but then he wouldn...
Minority women fill the executive suites as never before. An Asian-American woman, Andrea Jung, is CEO of Avon. Nina Tassler, a Latina, is president of CBS Entertainment. And Condoleezza Rice, who is African American, has a job just a few steps removed from President. Although their numbers at the top are still tiny--at 429 large companies surveyed by research and advisory group Catalyst in 2003, 1.6% of corporate officers were minority women--more women of an ethnic or racial minority hold senior-level jobs than ever before...
...hydroxy acids were all the rage in cosmetics this year. AHAS are acids derived from fruit, sugar or milk that are used in beauty creams to minimize wrinkles. Available largely by prescription until now, AHAS have turned up in skin-care products by Elizabeth Arden, Estee Lauder, Revlon and Avon...
That's apparently sufficient for now. Despite the troubles of its flagship label, and growing competition from giant mass marketers like Procter & Gamble and Avon, Lauder's revenues have been climbing at an 8% clip annually. "If the deal works, great," says Linda Bolton Weiser, an analyst at Oppenheimer & Co. "If it doesn't, they aren't betting the ranch." Hip makeup brands like M.A.C. and Bobbi Brown and a stable of high-margin skin creams and hair-care products should keep the company growing in the short term. Ford says he'll be mining Lauder's archives for ideas...