Word: avon
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...some of the biggest and best-known companies in the business, including industry leaders Revlon and Avon Products Inc., have seen their fortunes slip with the economy. Revlon last year had sales of $2.4 billion, with earnings of $175 million. But during the first half of 1982, profits plunged 27%, to $68 million, forcing a layoff of some 1,000 workers in August. Avon, a darling of Wall Street money managers during the late 1960s and early 1970s, has also begun to suffer. The company ding-donged its way to $2.6 billion worth of worldwide door-to-door sales...
...complexities, is the author's handling of the caper. Its most memorable victim is Granada Masterman, Gudge's lumpy half-sister, who has built a door-to-door beauty-products business into an army of 14,000 Masterwomen that resembles more a religious cult than the Avon sorority. Granada aims to buy her way to social acceptance via the stock market and art patronage, and Thomas' depiction of the scramble of ars gratia ego is both deeply knowledgeable and unnerving...
...both Tynan and Agate were Britons-and we are Americans. Director Coe, who is English himself, had to make numerous decisions about how best to present I Henry IV at Stratford-on-Housatonic rather Stratford-on-Avon. In his printed credo, Coe announces as his goal to "realize, to as great a degree as possible, the playwright's original intention." Fine, but Coe has proceeded to depart from his promise in several ways...
George C. Gray III Avon...
...Book-of-the-Month Club is taking the unprecedented step of offering The Fate of the Earth to its 1.2 million members at minimal cost ($2.25 rather than the retail $11.95). After feverish bidding, paperback rights went to Avon for $375,000, and the book has already been snatched up by at least ten foreign publishers...