Word: axelrod
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...surprisingly, the Obama campaign takes issue with that assessment. Over Labor Day weekend, while waiting for Obama to finish an event, David Axelrod, the nominee's top strategist, noted that their strategy is broader than McCain's and therefore requires a lot more leg work, but that it has more of a potential payoff. "We're going into Nov. 4 with many different scenarios to get to 270 electoral votes," he says, squinting at airplanes buzzing overhead, part of Cleveland's annual air show. "I think their path is very, very narrow, as is their thinking...
This time around, Obama has been a tad busier and hasn't had the luxury of time. "The difference here is, you know, he's got a few other things going," Obama's top strategist David Axelrod told reporters Wednesday on Obama's flight into Denver. "It's hard to find the quality time to do this." The first draft wasn't finished until last week, and as of Wednesday his staff couldn't say how long the speech was running or when it might be finished. The looming deadline has led to a lot of late nights and bleary...
...late night quiet. For this speech Obama removed himself from the distractions at home and spent many nights in a room in the Park Hyatt Hotel in Chicago. These late-night sessions produced long, meandering texts that were then circulated to a close group of advisers, including Axelrod and Obama's speechwriter Jon Favreau-a 27-year-old wunderkind wordsmith. "When you're working with Senator Obama the main player on a speech is Senator Obama," Axelrod said. "He is the best speechwriter in the group and he knows what he wants to say and he generally says it better...
...attacks. This time around Obama needs to turn the conversation away from him-where it has lingered the last month, producing worrying poll numbers for the Democrats-and on to the issues. "This speech and this election is really not about Barack Obama it's about the American people," Axelrod said. "It's about the country, it about the direction that we have to go to get us out of the ditch we're in. He's going to spend the bulk of his time talking about that...
...Manager: Obama has said his low-key campaign manager, David Plouffe a former congressional aide and Axelrod's business partner, "never gets any credit but has built the best political organization in the country...