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...collapse of the Soviet Union and the cutoff of most of its aid carried a blunt message to Syria, another major backer of terrorists. There was no longer any likelihood of becoming a regional superpower with armaments supplied by Moscow. As Iran took a more moderate course, Syrian President Assad had to worry about becoming isolated if he continued to support the extremist factions...

Author: /time Magazine | Title: Freedom Is the Best Revenge | 12/16/1991 | See Source »

Despite missing last season, Brian Griffin was voted captain and should start at outside line-backer along with senior...

Author: By Josie Karp, | Title: Take Your Pick in the Ivy League | 9/13/1991 | See Source »

Despite missing last season, Brian Griffin was voted captain and should start at outside line-backer along with senior...

Author: By Josie Karp, | Title: Take Your Pick in the Ivy League | 9/11/1991 | See Source »

...taste-vs.- calories contretemps in favor of a new slogan. "It's It. And That's That," goes the Zen-like outpouring of pronouns. The campaign is the creation of Chicago's Leo Burnett agency, which landed the $110 million Lite account in March, muscling aside Manhattan's Backer Spielvogel Bates. The new theme, pitched particularly to women and younger drinkers, seems to imply that Lite has supplanted traditional brew as the real thing. In one Lite-hearted spot, a delivery truck is seen losing the first and last letters of the product's name, leaving behind only...

Author: /time Magazine | Title: Advertising: Is That All There Is? | 7/15/1991 | See Source »

Like Broadway dancers and Hollywood hopefuls, even the largest advertising agencies these days are submitting to the grueling and humiliating auditions known in the industry as account reviews. Backer, the longtime imagemaker for Campbell Soups and other major brands, beat long odds: 85% to 90% of agencies called on the carpet for their work in such reviews lose the account...

Author: /time Magazine | Title: Marketing Feeling a Little Jumpy | 7/8/1991 | See Source »

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