Word: baits
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Dates: during 1980-1989
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...GOOD NEWS IS: the genre melodrama in all its variety is making a comeback in American film. Yes, cop pictures, films-noir, and private eye sagas are back following the failure of a slew of teen comedies, westerns, and serious "Oscar-bait" dramas, all presumed more commercial by an industry that generally felt melodrama had become the province of TV. "Blood Simple," "Witness," "Prizzi's Honor," and "Jagged Edge" have all contributed to a feeling in Hollywood that audiences want better and more adult stories in their theatrical diet...
...editorial in the Washington Times hit him hard on that Thursday morning. FISH OR CUT BAIT, MR. REAGAN, read the headline. These were his conservative friends talking. "If Ronald Reagan again fails to avenge the death of a defenseless American, his constituents will want to know why they sent him back for a second term...
Meanwhile, back in Des Moines, McClintic is looking toward expansion. He has 1,200 machines out now. In a year he wants 5,000 scattered over 48 states. He is not the first to offer fish bait from a machine, but he is the first to aim for the national piscatorial throat. "The machine's got so much charisma," he says. "I tell you the charisma is unbelievable. When you make three presentations and for every three you get a solid sale, you got to have a dynamic product...
...dynamic salesman, as McClintic is the first to add. Listen to the pitch: "You go out and find the proper distributor, a guy who knows the good fishing places. O.K., you say, show me some areas where you would like a 24- hr. bait house, because that's all it is really, a bait house. You sell it for $3,800. You take $300 down to assure yourself you have the order. You offer financing for $3,500. Payments of $120 a month to $150. This means Vend-A-Bait will cost the customer...
...credit, the salesman reveals his past to potential Vend-A-Bait distributors. Such is the spell of his silver tongue that a remarkable number of people quickly dismiss the information. In the blink of an eye, the pitch can slide from McClintic's shady years to his next project, vending fishing tackle. "This is going to be a barn burner!" Rare is the listener who then exclaims, "Wait a minute! Did you say LEAVENWORTH...