Word: ballyhooer
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Dates: during 1930-1939
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...sell more copies, fun-making Ballyhoo last week told newsdealers a story by and about a newsdealer. Excerpt: "... 'These imitators are LOUSY anyway and they clutter up my stand . . . and the hell with them.' ... So the WISE NEWSDEALER threw away the GOOEYS and FOOEYS and SLAPPOS and NERTSIES . . . AND BUSINESS BOOMED AGAIN...
Before he was arrested last January Pressagent Plummer seldom slipped. A onetime reporter for the Wall Street Journal (two of whose feature writers he had subsequently "convinced"), he had published three "financial" journals, once set himself up as "The Institute of Economic Research." Handling the ballyhoo for a pool that was bulling Savage Arms in 1924, Pressagent Plummer succeeded in placing favorable stories "605 times in 228 newspapers with a circulation of 11,248.000 in 157 cities with a population...
Three Rings, Two Stages. Though the freaks were there, they wore a casual, civilized air. For the ballyhoo of the late great Phineas Taylor Barnum is gone from the circus when it exhibits in Manhattan. It returns only in the smaller towns, increasing in intensity as the size of the towns decreases. Last week's spectators were content to sit quietly and watch the main show, going in three rings and on two stages continuously for three and one-half hours. Chief attractions...
...receivership, into bankruptcy court went funny Judge last week with its $500,000 debts (TIME, March 14). Also in court appeared Publisher Clair Maxwell of Life, Publisher George T. Delacorte Jr. of Ballyhoo and a half-dozen lawyers representing unknown clients to bid for the purchase of the magazine. None of them got it. Instead the staff of Judge, headed by Publisher Fred L. Rogan, raised $17,000 cash among themselves, got their magazine back again free of debt. Immediately the staff set to work upon next week's issue, promised there would be no lapse of publication. Reputedly...
...order to protect the sensitive spirits of Kirkland House, the library has placed Mother Goose Censored, the Limericks of Norman Douglas, and James Joyce's Ulysses down in the vault from which they may be withdrawn by special permission of the Librarian. In order to get a copy of Ballyhoo one has but to go to the Common Room...