Word: ballyhooer
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...high on their cork-padded caps. Famed is the Paris tray race, in which waiters wearing long white aprons run around the outer boulevards. In the U. S. nothing on this order appeared until a year ago when Fisticuffer Jack Dempsey sponsored a waiters' tray race to ballyhoo his New York restaurant. Last week, the second Dempsey tray race made it clear that the pastime would be an annual custom. Rules, copied from the Paris race, specified that each waiter must carry a tray on which stood an empty measuring glass, an empty highball glass, a stirrer...
...pilot. Dick Merrill, headed back across the ocean from England to the U. S., ran out of gas over Newfoundland, plopped into a bog with slight damages to plane and flyers. Few days before, two really important transatlantic flights had been accomplished with much more efficiency and much less ballyhoo by Germany's Lufthansa...
More than two years of intensive planning, construction, and ballyhoo sweep towards their climax today as 15,000 world citizens move on Cambridge for Harvard's three-day, 300th birthday party...
...weeks each September, one small corner of Long Island becomes, with less ballyhoo than that occasioned by a college football game, the sporting capital of the entire world. This unique occurrence, moreover, happens so regularly that Long Islanders scarcely bothered to raise their eyebrows at all last week at the prospect of a program which in many ways makes the Olympic Games at Berlin look like a sideshow...
...Announced last October was another grandiose French air race-around the world for $200,000-to ballyhoo the Paris Fine Arts Exposition (TIME, Oct. 21). No mention has been made of the scheme since...