Word: ballyhooer
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...principal opponent of a Brookhart renomination is Henry ("Himself") Field who operates in Shenandoah a large general store and a broadcasting station (KFNF). Using his radio to ballyhoo his goods Storekeeper Field sells seeds, prunes, typewriters, hams, shirts, overalls, shoes paints, tires, pigs et al. His bargain announcements over the air bring country crowds flocking from miles to Shenandoah, much to the dismay of shopkeepers elsewhere. Candidate Field has never been in politics before, counts on his rural customers to start...
Over 15% of a normal "Amos 'n' Andy program is Pepsodent ballyhoo and to cut this down to 5% would clearly diminish, perhaps spoil, the sales value of the program...
...sell more copies, fun-making Ballyhoo last week told newsdealers a story by and about a newsdealer. Excerpt: "... 'These imitators are LOUSY anyway and they clutter up my stand . . . and the hell with them.' ... So the WISE NEWSDEALER threw away the GOOEYS and FOOEYS and SLAPPOS and NERTSIES . . . AND BUSINESS BOOMED AGAIN...
Before he was arrested last January Pressagent Plummer seldom slipped. A onetime reporter for the Wall Street Journal (two of whose feature writers he had subsequently "convinced"), he had published three "financial" journals, once set himself up as "The Institute of Economic Research." Handling the ballyhoo for a pool that was bulling Savage Arms in 1924, Pressagent Plummer succeeded in placing favorable stories "605 times in 228 newspapers with a circulation of 11,248.000 in 157 cities with a population...
Three Rings, Two Stages. Though the freaks were there, they wore a casual, civilized air. For the ballyhoo of the late great Phineas Taylor Barnum is gone from the circus when it exhibits in Manhattan. It returns only in the smaller towns, increasing in intensity as the size of the towns decreases. Last week's spectators were content to sit quietly and watch the main show, going in three rings and on two stages continuously for three and one-half hours. Chief attractions...