Word: ballyhooing
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Dates: during 1930-1939
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...traveled Mayor Walker might have gathered that his errand of mercy was looked upon with favor in California. Such, however, was far from the case. "Impropriety . . ." grumbled the Fresno Bee. "Easier than attempting to clean up the Augean stench of Gotham!" sneered the Stockton Record. "PUBLICITY SPECTACLE . . . PROPAGANDA HIPPODROME . . . BALLYHOO!" screamed the San Francisco Chronicle...
Author Allen gives what he says is the first connected account of the Harding scandals, of the late lamented Bull Market. Coolidge Prosperity, the reign of ballyhoo, Babbitry, the Florida boom, the rise of the racketeer-all these are set forth in rapid, competent, factual narrative. Author Allen has "wondered whether some readers might not be interested and perhaps amused to find events and circumstances which they remember well-which seem to have happened only yesterday-woven into a pattern which at least masquerades as history." The Book-of-the-Month Club has answered his question by choosing Only Yesterday...
...advent of Ballyhoo had nothing to do with Life's change, according to the publishers. Newsstand sales did suffer in the week of Ballyhoo's first issue (TIME, July 6) but they have been slightly above normal since then, possibly because Ballyhoo stimulated the demand for funny magazines...
Unlike most native efforts the Erskine-Gruenberg opera profited by pretending to be no more than it appeared. No advance ballyhoo proclaimed it as a great U. S. achievement or suggested that it would be taken up by the world's great opera houses. The production, in its slight way, perfectly expressed the satirical charm of the libretto. The singers, all promising Juilliard students, had been rehearsed until they were practically free from amateurisms. Jack (at the premiere Soprano Mary Katherine Akins) was believably young but not too cute; the giant (Raymond Middleton) blustered as a giant should...
...Film Fun, Screen Romances, Modern Romances, Modern Screen, War Stories, War Birds, War Aces, Western Romances, All Western Stories, Sweetheart Stories, Cupid's Diary, I Confess, Ballyhoo, Hullabaloo...