Word: ballyhoos
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...Thousand Faces (Universal-International) is the glittering trademark that Hollywood gave Lon Chaney in his day. He was also ballyhooed as a "mystery man," and the ballyhoo for once told the truth; when Actor Chaney died in 1930. the film colony mourned an enigma. Reticent and secretive, Chaney, son of two deaf-mutes, shrouded his personality, veiled his past as adroitly as he camouflaged his own features under masterful disguises (he was the Encyclopaedia Britannica's expert on movie makeup). Chaney enjoyed the respect of his own associates in the film industry, but he avoided both publicity and public...
...threshold of greatness, the film applies whitewash so thickly that the coated object loses all shape. About the only big event in Presley's real life not touched upon by Loving You is his invasion of Hollywood. This is understandable. To be true to its own brand of ballyhoo, the film would have to show Elvis-modest and shy fellow that he is-rejecting all offers to lend himself to Hollywood commercialism...
...Have you, too, been bamboozled by American ballyhoo?" asked London's left-wing People under the headline: TAKE A GOOD LOOK AT THE REAL AMERICA ! With this lead the Sunday People (circ. 4,948,215), which wallows weekly in a rich home-brew of slaughter, society scandal and police-court sex, last week decanted a bottle of sour-mash bamboozlement imported from the old colony across the Atlantic...
...admitted stream of carnal suggestiveness is fit for your readers' attention because it is expertly served up, you insult your reader's moral integrity by implying that he has none. Elia Kazan may have had puritanic motives, but look at the lewd billboard and newspaper ballyhoo that sings the seductive praises of Baby Doll. Who's kidding whom...
Last week the planners felt the first big wallop of another challenge: through local stations in major viewing areas, a broadside of some 2,500 recently available pre-1949 Hollywood movies began hitting the TV screen as if it were a bull's-eye. In a blaze of ballyhoo, Manhattan's WCBS began unwrapping its $20 million package of 725 M-G-M films at the rate of two a day. With Clark Gable in Command Decision, the station scored a whopping Trendex rating of 28.4 on Saturday night after 10:30 p.m., then found that even...