Word: bandwagons
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Other stars have leaped onto the bandwagon for more mundane reasons. Why does Rock Hudson, the nation's No. 1 box-office draw, plug safety razors? Says a friend: "Naturally, because he can use the dough." Fred MacMurray and Wife June Haver lent their faces to American Gas for a $6,000 kitchen, plus air conditioning for their ranch. Claims one bubbly member of Ad Row: "We can give very high-style publicity. Now we are selecting stars, not soliciting them...
Bruce K. Chapman '62, secretary of the Students for Rockefeller, said yesterday that the group anticipates a bandwagon movement for Rockefeller to gather speed "by Christmas at the latest." Mark K. Adams '60, chairman of the group, predicted that its greatest activity would take place next year...
...made, including more than a million by the Presley of the group, gangling, 19-year-old Marty Wilde. Two years ago, Wilde was just plain Cockney Reg Smith, plunking away for $1.40 a night in a London club. Parnes, a onetime dress-shop owner who had hopped on the bandwagon with top British Rocker Tommy Steele (TIME, Dec. 30, 1957), picked up Smith and gave him his new name. Parnes is as mystical as a horse breeder about the importance of names, and the monikers sprouted as fast as his stable: Billy Fury, 17, light-sideburned Dicky Pride, 17, Vince...
Each country came by the craze in its own way. In Paris, Jacques de Saint-Phalle, whose respectable business has been the manufacture of plastic tubes for hospitals and laboratories, decided to hop aboard the bandwagon-but on "a snobbism level." In France, he reasoned, the quickest way to get a fad started was to set the intellectuals to doing it. First intellectual to have her picture snapped inside a hoop: Franchise (Bonjour Tristesse) Sagan. With shapely entertainers getting into the act, Saint-Phalle had another fear: that the church might find the hula movement erotic and condemn...
...86th Congress began with the night's first returns. The sun had barely set in the Pacific when Democrats got the news of a stunning party sweep in Connecticut. Then came word that Vermont had sent its first Democrat to Congress in 106 years. The Democratic bandwagon came to a screeching halt in New York, where Republican Nelson Rockefeller, after a remarkable personal campaign, carried the G.O.P. ticket to a vital win. But the Democrats regained their momentum moving westward, and climaxed their victory with the overwhelming defeat of Republican William Knowland for Governor in California...