Word: bankrupting
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Dates: during 2000-2009
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...This was definitely one of the hardest briefs I've ever received," says Eric Hirshberg, president and chief creative officer of Deutsch L.A., which created the ad. "How do you sell cars from a bankrupt company that a lot of people don't like right now?" The agency, which also worked on Coors Light's "Wing Man" ads and DirecTV's movie-spoof ads, decided to go with brutal frankness, says Hirshberg, "coupled with an honest and credible level of vision and optimism for the future...
...Africa in other ways too. What money he did spend on Gabon went on white-elephant prestige construction projects - a raft of new government buildings and a $2 billion transnational railway - which, when oil prices dipped, were funded by debt that spiraled out of control and threatened to bankrupt the country. And in politics, Bongo fixed elections for himself and bought off political opposition with money or power - despite its small size, Gabon has more than 40 Cabinet Ministers - or worse. Several opposition members were killed in the 1970s. In 1990, the mysterious death of opposition leader Joseph Redjambe sparked...
...instance, which city do you think has a greater percentage of people who are more likely to be shopping right now: Detroit or Birmingham, Ala.? Detroit, home of the bankrupt auto industry, or Birmingham, the decently moneyed Sunbelt metropolis? The answer: Detroit...
Paul Schulte, a former Lehman Brothers star analyst who is now with Japan's Nomura (which took over bankrupt Lehman's Asian operations), recently compared bank balance sheets in various countries and discovered significant differences. One telling disparity is leverage. The higher the leverage, the greater the risk, and despite efforts to put them on sounder financial footing, U.S. and European banks remain overstretched by historical standards and relative to their peers. (See the top 10 bankruptcies...
...billion in assets, which is beyond the reach of creditors but would barely last three years in the face of escalating health-care costs. Gettelfinger describes the rest of the GM and Chrysler VEBA assets as "paper money," referring to the stock, warrants and notes from two virtually bankrupt companies. Not a lot of optimism there...