Word: bantam
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Dates: during 1960-1969
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Died. Billy Rose, 66, Broadway's "Bantam Barnum"; of pneumonia; in Montego Bay, Jamaica (see SHOW BUSINESS...
Bronzes & Bullets. Now that he had sold himself, he hired a pressagent to ballyhoo him as a "Bantam Barnum," a "Mighty Midget" and the "Basement Belasco." He went on to produce eleven Broadway shows (including Jumbo, Carmen Jones'). He opened a restaurant and a nightclub (Billy Rose's Diamond Horseshoe). He ran the Aquacade at the 1939-40 World's Fair. He became a syndicated columnist, peddling a unique amalgam of show-biz snappy sayings and schmalz. He collected art the way other people collect neckties-he once tried to buy the Metropolitan Museum...
...handle books for business. Venerable Doubleday & Co. doubled its sales of such books within a year, in 1964 printed 3,000,000 books for 25 corporations. Deepest in the book business is little Benjamin Co., a 20-man organization that distributes the books of 20 publishers, including Pocket Books, Bantam, Golden Press and Simon and Schuster. Headed by former Advertising Executive Roy Benjamin, 48, the company offers a choice of 10,000 titles (including 60 cookbooks), this year will sell more than 5,000,000 books to business...
...best, this earnest little melodrama resembles a bantam version of The Longest Day. Again the pin-up role is assigned to Irina Demick, described unpersuasively as "a girl who blows up bridges" for the French Resistance. When the Allies throng ashore, Irina and a doughty band of villagers who have sallied forth as a welcoming committee are being held hostage by the Germans. The G.I.s who liberate them include wry-smiling Sergeant Cliff Robertson and the inevitable New York Jewish joker (Red Buttons) assigned to all units for comedy relief. Since the village is under siege, Cliff is ordered...
...shirt with French cuffs was back driving his Cadillac to his salmon-pink summer house on a bluff overlooking Lake Ontario. Behind him were two months of exhausting campaigning, a 6,000 mile trail that had led him into 148 cities in 40 states. William Edward Miller, 50, the bantam gut-fighter who had been put on the ticket "because he drives Lyndon Johnson nuts," had come home to roost, and not a day too soon to suit him. "The British have the right idea," he said. Presidential election campaigns have become "too long, too expensive, too arduous...