Word: bantam
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...Republican struggle has temporarily forced Jimmy Carter out of the spotlight, the Democratic presidential nominee is in no danger of reverting to the "Jimmy who?" of pre-primary days. He is, in fact, continuing to exude-and to convey-such an aura of confidence that editors of the Scribner-Bantam English Dictionary have thrown caution to the winds. For a new edition to appear next January, they drafted an entry reading: "Carter, James /kart'ar/ n (1924-) 39th president of the U.S. 1977-." Although the listing can be deleted if Carter should lose the election on Nov. 2, Carter...
...suggest they cut short tours that he believes will be unproductive. He explains: "Some authors give this backward projection, and I tell the publisher they are only hurting themselves." Promotional travel usually gives the biggest boost to the biggest books. According to Esther Margolis, vice president for publicity of Bantam Books, the paperback sales of Peter Benchley's Jaws doubled, from 4 million to 8 million, after the author made the rounds...
ARTHUR RACKHAM; DULAC; THE ENGLISH DREAMERS; THE CHRISTMAS BOOK; TEMPTATION. Edited by David Larkin. Bantam Books. $5.95 each. With tireless research and unfailing taste, Editor David Larkin has assembled this striking series of low-priced museums without walls. Arthur Rackham and Dulac celebrate the greatest book illustrators of the Edwardian epoch. The English Dreamers displays the lush, romantic works of such pre-Raphaelites as Burne-Jones and Millais. The Christmas Book is a rich survey of Yuletide art from ancient Collier's magazine covers to the naive masterworks of Grandma Moses. Only one caveat: four of these five bargains...
During the past year or so, such well-known U.S. firms as Bantam Books, ESB, Inc., formerly Electric Storage Battery, and Magnavox have been bought out by foreign companies. But the juiciest attraction could be Copperweld. Largely because of successful management efforts to diversify its line of alloyed steels and specialty tubing used in construction, the company has been consistently profitable. Despite the recession, Copperweld sales in the first half of 1975 climbed to $162.5 million from $150.6 million a year earlier. Profits jumped from $6.2 million to a record $8 million. Copperweld is particularly vulnerable to raiders because...
...profit motive was plentifully in evidence at Conrad Hilton convention headquarters, where hucksters did a brisk business in Star Trek artifacts from space suit emblems to books (Bantam and Ballantine together have printed more than 6 million Star Trek paperbacks) to a $5 kit containing a dozen scale blueprints of the Enterprise. There were photographs for sale of Skipper Kirk, played by William Shatner, and First Officer Mr. Spock (Leonard Nimoy), a pointy-eared half human, half Vulcanite who has become a cult unto himself. Many of the new Spock generation attending the convention wore plastic ears like their hero...