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Back when he was establishing his career in investment banking, Roger Barnett made all the right moves: degrees from Harvard and Yale; jobs in London, Paris and New York City; and regular appearances in the society pages along with his wife Sloan. Today Barnett, 43, has a job at a direct-selling company in a nondescript office park about an hour inland from San Francisco. Like most people in direct sales, he has a touch of the evangelist about him. He really, really wants you to like the cleaning products, vitamin supplements and beauty products he's representing. Sloan...
Three years ago, Barnett spent about $310 million of his money to buy Shaklee, a company that devoted itself to manufacturing earth-friendly products long before green meant anything more than a color made by mixing blue and yellow. Founded by California chiropractor Forrest Shaklee in 1956, the company introduced a nontoxic, biodegradable cleaner in 1960 and a phosphate-free laundry detergent in 1972 and sold lines of natural health supplements and skin-care products. In 2000 it became the first company in the world to entirely offset its carbon emissions and be certified climate neutral. But Shaklee's sales...
...Shaklee was a pioneer of the green movement and had probably the longest-term, most loyal consumers of any consumer product I've seen, but it was a secret to many other people," says Barnett, who acknowledges that although he'd heard of the company back in the 1980s, when it was publicly traded in the U.S. and listed on the Fortune 500, he didn't know exactly what Shaklee made. "But this is a trillion-dollar industry. Shaklee's growth potential was unlimited," he says. "And in the long run, I think it's more fun and rewarding...
Have no fear?Shaklee is once again making money. Since the charismatic businessman took over as chairman and CEO, Shaklee has been posting growth in the double digits. Barnett says he regularly strikes a golden gong on the second floor of the Pleasanton, Calif., headquarters to celebrate days when sales exceed $1 million. "It's fun to hit the gong," he says with a smile. "Sometimes we gong almost every day of the week...
...PRINCETONThe mighty have fallen in Jersey—Harvard came oh-so-close to toppling the Tigers in Princeton last season. Sydney Johnson was installed to be the leader of the turnaround, which starts with a return to the bottom of the Ivy ranks. 8. DARTMOUTH Junior forward Alex Barnett is too good a player to be stuck on this mediocre a team.—Staff writer Jonathan Lehman can be reached at jlehman@fas.harvard.edu...