Word: base
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Dates: during 2000-2009
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...home to teen shows like Gossip Girl and One Tree Hill, is looking to 90210 to broaden its base. The creators have tried to retain enough of the successful old formula - relatable, good-looking Midwesterners making their way among dysfunctional, great-looking Southern Californians - and add enough of the new to win over multiple generations. "We wanted the show to be accessible for viewers who are fans of the original show or for a parent to sit down and watch the show with their kids," says CW president Dawn Ostroff...
...wait a minute" efforts to clarify himself [Aug. 18]. When you can't be straight with people about what you really want to do, you get stuck trying to think fast about what you can say that will placate the large majority of people and not tick off your base. In Obama's case, that seems to present a real challenge. Dan Burns, Sacramento, Calif...
...impossible. The problem is that so is scenario No. 1. There's simply no way a McCain Administration could pass the kind of large-scale conservative initiative--think of Reagan's big tax cut in 1981 or George W. Bush's in 2001--that fires up the GOP base. Facing large and aggressive Democratic majorities in Congress, McCain will have to drink deeply from the well of bipartisan compromise if he wants to get anything done. The alternative will be veto upon veto as he tries to remain ideologically pure...
...family's ranch in Sedona, Ariz. Nancy's piece is a revealing look at a woman who has all too often been portrayed in a one-dimensional way. Mike Murphy is back again this week with his take on how the Republicans must reach out beyond the conservative base if they are to capture the White House. Peter Beinart's commentary suggests that the best thing for the Republican Party may actually be losing in November. Michael Scherer, who has been on the McCain bus and plane for 17 months now, gets inside McCain's tight-knit campaign team...
Obama's convention was largely an internal affair. In Minneapolis, John McCain faces a different dilemma. He must reach outside the Republican base and win over ornery independents as a different kind of Republican. Can the GOP put on a different kind of convention...