Word: basics
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Dates: during 1980-1989
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...magazine has had a number of advertising campaigns over the years, but this one is different. The basic message: We know you watch the evening news and read the newspapers. You probably feel saturated, even overwhelmed with information. Well, TIME is not just another medium. While television and newspapers give you a glimpse of the news, TIME digests it all, then tells you what happened, in a framework that goes beyond the clutter to make sense of the world. Thanks in part to the clout of our 29 million readers and the unique relationship we have with them, the magazine...
...people, and we'll do it in a spectacular way." But just how much real choice is there? "The ethic is an absolute one," says Daniel Callahan, director of the Hastings Center, a New York-based institute that studies moral issues. "The price of not providing aid is a basic denial of humanity, far greater than the possible political damage. It may indeed help a corrupt and totalitarian regime, but you cannot ignore the fundamental necessity of life." So as the West wonders whether it should bail out that infuriating regime once again, the answer appears to be unpleasant...
...committed to the primacy of the political process. Policies obtain legitimacy, any school boy could tell us, not because they are intrinsically right, but because they were approved through the proper constitutional process. The far right, then, for all its pretenses to patriotism, represents nothing less than a basic rejection of American constitutionalism...
...wake come tract housing, aboveground swimming pools and backyard basketball courts. One holdout remains, surviving on his houseboat, a poignant reminder of the rural past. The Provensens' flat, colorful paintings are nostalgic for the old times without putting down the present. They imply that however the land alters, one basic need endures: a good place for children to play, read and dream...
...levels, with wages averaging less than $90 a month. Technologically, the country is so backward that many farmers still plant and harvest from horse-drawn carts, while many factories run on steam-powered . machinery from the last century. Even Lech Walesa, former leader of the now outlawed Solidarity, favors basic economic reforms. "The point is not to fight against the authorities," he said last week. "We must make efforts to achieve structural change...