Word: bassi
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Dates: during 1990-1999
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...quick-moving, unstructured service economy in which advantages are momentary and a slight shift in the business model can mean either big bucks or doom. "Because of all the complexity and chaos that we face in this era, we have to look for nonlinear ways to learn," says Laurie Bassi, vice president of research at the American Society for Training and Development (A.S.T.D.), a not-for-profit professional society. "What we are seeing is a lot of experimenting with other ways of enhancing productivity...
That's why Bassi suggests launching a company's first offsite with employee volunteers. They will be open-minded, and are more likely to rave about the program when they return to work. If an offsite is mandatory, organizers should let workers know what to expect. It has to be made clear that "this is not a game," says Drury's Zimmerer. "What we are trying to do is increase productivity and performance. We are trying to help you all become better at doing your jobs...