Word: bat
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Dates: during 2000-2009
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Reebok markets sneakers with a similar strategy: taking international campaigns and tailoring them for the young Indian. For example, an ad campaign in the U.S. for Reebok Classics pictured typical figures of Americana, like a little boy with a baseball bat, clad in throwback simple sneakers. In India, Reebok replaced the lad with a grizzled, bearded snake charmer in a turban--with a flute and a woven, cobra-filled basket--and pristine white sneakers. Sales of Reebok footwear are growing at 30% a year. Rajeev Bakshi, chairman of Pepsico India, pushed the same idea a step further. "We took...
...Still have trouble recognizing words that rhyme, such as cat and bat...
...sausage race at Miller Park, home of the Milwaukee Brewers, turned ugly when the Pittsburgh Pirates' RANDALL SIMON thwacked the Italian sausage, Mandy Block, 19, with a bat as she passed by the dugout. She and an adjacent hot dog toppled over, but neither was hurt. Simon, who was suspended for three games and fined $2,432, apologized, but TV sports and news shows were grateful for a video they could replay endlessly...
...Packet For A Packet British American Tobacco, the world's second-largest cigarette maker, snapped up Italy's state-owned tobacco company Ente Tabacchi Italiano for €2.3 billion, handing BAT a monopoly for cigarette distribution in Italy...
...Most brides spend months agonizing over The Dress. Not so Bangkok-based expatriate Jayne Dalmer, who turned up for her first fitting five weeks before her wedding?and two weeks after giving birth to a baby girl. Her designer-dressmaker, Rachata Supasanapiwat, didn't bat...