Word: batawa
(lookup in dictionary)
(lookup stats)
Dates: during 1960-1969
Sort By: most recent first
(reverse)
...most successful businessmen. He is also one of the most modest in his habits; he does not smoke, drinks sparingly, entertains mostly at business lunches, but allows himself the flair of driving a '64 Mustang. Bata alternates between his Toronto office and his principal manufacturing plant at Batawa, a small town 110 miles east of Toronto named after the company. He frequently wears odd shoes to test his own against competitors', stresses the low-price policy (no Bata shoes cost more than $18 a pair, and prices range down to a 60? sneaker) laid down by his father...
...svelte wife Sonja, 38, inspecting regions and making courtesy calls on Presidents and Prime Ministers. Bata hires local labor for each plant but likes to shift key men from country to country: his Algerian plant is run by an American, a Chilean is in charge of Mexico, and at Batawa the chiefs for testing and efficiency are an Indian and a Pakistani. "We are cross-pollinators," says Bata. "We have no preferred nationality, after all, all men have two feet...
| 1 |