Word: battened
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...Charles Hendrickson Brower. president and chairman of the executive committee. Batten. Barton. Durstine & Osborn...
Charles Brower, president, Batten, Barton, Durstine & Osborn advertising agency L.H.D...
Such purposeful foolery, cooked up by Freberg in cooperation with the Manhattan ad agency he whimsically refers to as Batten, Barton, Durstine & Yangpoo, have helped make a flamboyant. 43-year-old businessman named Jeno Paulucci (pronounced Puh-loo-chee) the nation's most successful manufacturer of Chinese food. Barely 15 years old, Paulucci's Duluth-based Chun King Corp. now rings up more than half of all U.S. sales of packaged Chinese food. Chun King's gross climbed 15% to $30 million last year, and Paulucci-who owns the whole company-expects a still fatter gain this...
Bundled against the Canadian chill, Britain's "Minister for Europe," Lord Privy Seal Edward Heath, flew into Ottawa last week to batten down some Commonwealth hatches before Britain sails into the European Common Market. After the usual pleasantries in the airport VIP lounge, a newsman pushed a microphone at Heath: "Just say that you've come to assuage Canadian anxiety...
...Mather Inc., much criticism "is not on economic grounds, but on the grounds that advertising corrupts public taste, and makes lying respectable." Admen themselves concede that too many ads are strident, misleading, dull or offensive. "People are irritated by some ads on TV," says Charles Brower, outspoken president of Batten, Barton, Durstine & Osborn. "The audience gets bored when yet more intestines appear on the screen as the evening goes on. Who wants to wake up his liver bile all the time?" Cunningham & Walsh President Carl W. Nichols faults some of his colleagues on grounds of creativity as well as esthetics...