Word: bayer
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Machines at New Jersey's Sterling Drug Inc. have just produced their 100 billionth Bayer aspirin tablet for the in satiable U.S. market. All in all, U.S. industry now manufactures 27 million Ibs. of aspirin a year - enough to fill four 100-car freight trains, enough for the 16 billion straight, five-grain aspirin tablets that Americans swallow each year, plus an even greater amount for the children's miniature aspirin and such formulations as Bufferin, APC tablets, Coricidin and Alka-Seltzer...
Died. Albert Henry Diebold, 91, a founder in 1901 and president until 1941 of Sterling Drug, Inc., who began business in Wheeling, W. Va., and with brilliant marketing and an unerring eye for mergers parlayed Neuralgine, an analgesic, into a $250 million-a-year business (Novocain, Demerol, Bayer aspirin, Phillips Milk of Magnesia); in Palm Beach...
drive. Going into the last round of the $50,000 Phoenix Open, Nicklaus was trailing George Bayer by three strokes...
After V-E day, the Allies dismembered Farben, splitting off the large Hoechst and B.A.S.F. branches and leaving Bayer with only its badly damaged plant at Leverkusen and 3,000 employees. Came the cold war and Bayer in 1952 was permitted to repossess most of its prewar plants and resume full speed. Bayer's Rhineside headquarters at Leverjusen now embrace 600 buildings, including a 33-story skyscraper that is Germany's tallest. Looking Outward. A concentration on foreign markets has helped put Bayer ahead of its German competitors. Nearly half its sales are exports, and it has interests...
...Bayer's foreign emphasis was underlined by the promotion of Kurt Hansen to chairman in 1961. Though his cheeks are scarred like a Prussian's from university dueling matches, Hansen belongs to the rising generation of worldly and multilingual German managers. A chemist who also studied business ad ministration, Hansen feels at ease in New York (where he established Bayer's postwar relations with U.S. companies) or India (where he was called in recently to advise the government on setting up a chemical industry). He works in a Spartan office in Leverkusen, but drives home three miles...