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...world first fell in love with the mittens, made by the Toronto-based Hudson's Bay Co., during the opening ceremonies, when the Canadians wore them as they circled the track during the parade of nations. With the maple leaf and the five Olympic rings stitched into the gloves, they seemed to cover all the bases - national pride, Olympic fever, the cuteness factor. But it's not just Canadians who are obsessing over them. Oprah herself gave them a shout-out on Feb. 19, lifting their cachet, and sales, into the stratosphere. (See TIME's full coverage...

Author: /time Magazine | Title: Vancouver Goes Crazy for Red Mittens | 2/25/2010 | See Source »

...family in Baltimore: her sister, niece and nephew each wanted a pair. And since most of the city was presumably glued to the TV watching Canada play Russia in the quarterfinals of the men's hockey tournament, Burnet bet she wouldn't have to fight crowds at the Bay in downtown Vancouver, the parent company's flagship retail outlet. "Boy, was I wrong," Burnet said, after waiting 20 minutes in a line that snaked around the block. Mittens trumping Olympic hockey? Darn, these things better be comfortable. (They...

Author: /time Magazine | Title: Vancouver Goes Crazy for Red Mittens | 2/25/2010 | See Source »

...Hudson's Bay Co., a 339-year-old retailer that is the oldest in North America, signed a sponsorship deal with the Canadian Olympic Committee through the 2012 Olympics. Hudson's Bay owns 92 Bay department stores in Canada, the Canadian general-merchandise chain Zellers and the Lord & Taylor retail chain in the U.S. Jeffrey Sherman, who was installed as CEO in September 2008, after Hudson's Bay was bought by Connecticut-based private-equity firm NRDC Equity Partners, wanted to use the Vancouver Olympics as a platform to reconnect the company with its Canadian heritage. He gave his design...

Author: /time Magazine | Title: Vancouver Goes Crazy for Red Mittens | 2/25/2010 | See Source »

...bite out of the Great Lakes' $7 billion fishing industry. To reassure jittery local governments, the White House held an Asian-carp summit Feb. 8 and pledged $78.5 million to help keep the fish--brought to the U.S. in the '70s to rid catfish farms of algae--at bay...

Author: /time Magazine | Title: Brief History: Invasive Species | 2/22/2010 | See Source »

...status - not unlike a storyteller creating a character or a publicist positioning a client. You can be professional on LinkedIn, flippant on Facebook and epigrammatic on Twitter. What's more, each of these representations can be very different and yet entirely authentic. Like a reality producer in a video bay, you edit yourself to fit the context...

Author: /time Magazine | Title: Reality TV at 10: How It's Changed Television — and Us | 2/22/2010 | See Source »

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