Word: baywatch
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...give stations a chance to earn more ad revenue because they make available more local advertising spots than do network programs. And as ratings for network shows have declined, stations are finding a growing supply of alternative fare on the market, from daytime talk shows to action hours like Baywatch and The Untouchables. By early next year, moreover, there will be two more aspiring networks offering limited prime-time schedules, from Warner Bros. and Paramount...
...fare, which tends to cater more to female viewers. Independent stations are increasingly turning to action shows instead of movies, which have been overexposed on the networks and cable. And since they subordinate dialogue to the thrills and spills, these shows travel well on the growing international market. Example: Baywatch, the canceled NBC beach adventure series, was resurrected two years ago by syndicators because of foreign interest. Now it is one of the top-rated U.S. shows overseas...
...AMF/Alcort sailboat wouldn't do me much good either. In Boston, there are only about two weeks of weather each year good enough to enjoy sailing--even if I didn't get seasick just watching Baywatch...
...better source for such material than Southern California. Thus Los Angeles and its environs have been the setting for a steady stream of TV series -- from The Beverly Hillbillies (1962-71) to Beverly Hills, 90210, as well as The Fresh Prince of Bel-Air, Blossom, L.A. Law and Baywatch -- in which the sunshine, free-floating wackiness and materialistic life-styles of Los Angeles are at least as important as any character. Says producer Paul Junger Witt, who has five shows on prime time right now (including Golden Girls, Empty Nest and ; Nurses): "California and especially Los Angeles represent some sort...