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Few girlfriends would complain about their boyfriend’s newly found calling of protein shakes and the weight room. And which athlete wouldn’t welcome the extra strength that comes from a teammate’s newly sculpted upper body? Still, everyone should be equipped with the...

Author: By Rebecca Steinberg, | Title: It Isn't Just a Girl Thing | 2/10/2005 | See Source »

Harvard is already familiar with the devastation Brown’s offensive style can create—all five starters were around last year, when Forte and the Bears used the same frenetic approach to hang a pair of double-digit losses on the Crimson. Brown was one of two...

Author: By Caleb W. Peiffer, CRIMSON STAFF WRITER | Title: M. Basketball Notebook: Living on a Prayer | 2/10/2005 | See Source »

In response to the Axe onslaught, Old Spice created Red Zone Body Spray in 2004, marketing its purported lasting scent. "Old Spice represents honesty, and we do that with straightforward ads," says Carl Stealey, P&G's brand manager. The company also signed up NASCAR driver Tony Stewart and Chicago...

Author: /time Magazine | Title: Marketing: Just for Dudes | 2/6/2005 | See Source »

With all the buildup to a possible second-place showdown between the Lions and Bears on Saturday, Brown must take care of business against Cornell first.

Author: By Michael R. James, CRIMSON STAFF WRITER | Title: Princeton Falls Early | 2/3/2005 | See Source »

And if the Bears play as well as they did the previous Friday night against Princeton, that shouldn’t be much of a problem.

Author: By Michael R. James, CRIMSON STAFF WRITER | Title: Princeton Falls Early | 2/3/2005 | See Source »

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