Word: beau
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Dates: during 1970-1979
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When it was written several months ago, International Telephone and Telegraph seemed the beau ideal of corporate success: under the twelve-year reign of Chairman and President Harold Sydney Geneen, it had run up a dazzling profit-growth record by expanding into almost every conceivable business in some 80 countries round the world. But by the time the report was issued in March, ITT was enmeshed in a series of controversies that have seriously undermined its "public acceptance." Indeed, they have provided a case history of the perils of relationships-for both sides -between big multinational corporations and Government...
Founded in 1833, the Telegraph's roster of writers over the years included H.L. Mencken, Ring Lardner, Louella Parsons, Ben Hecht, George Jean Nathan and Heywood Broun, who was fired. When it carried Walter Winchell's "Beau Broadway" column in the 1920s, the Telegraph was studied as closely as Variety at Broadway restaurants such as Sardi's and Lindy's. Even in recent years the paper kept five staffers on the show-biz beat. One of the most popular writers in the 1950s was Columnist Tom O'Reilly, who used to write a Monday piece...
...again to become a pilot in World War I. A walk-on part in a 1924 Broadway play led to larger roles and his eventual move to Hollywood in the mid-'30s. There he established the tough-guy image epitomized by his portrayal of the brutal sergeant in Beau Geste...
...ended up in an impromptu jam session with Musician-Actor Desi Arnaz Jr., her current beau, and Australian Singer Lana Cantrell. Clarke too can be nimble. Though he switched from TIME Essays to Show Business and Television only last month, he managed to finish his cover story on Flip Wilson for the Jan. 31 issue just in time to meet the challenge of getting to know Liza Minnelli...
...plot is an offhand affair about a hot-shot California tennis player (Beau Bridges) afflicted with the same psychogenic pestilence that has raged through so many other contemporary movies (Five Easy Pieces, Two-Lane Blacktop). The tennis player has a smashing girl friend (Maud Adams), who turns him on but threatens to tie him down. His career is lucrative but unfulfilling. Even when his beloved coach and manager (Gilbert Roland) dies, he is incapable of feeling much more than self-pity. So with characteristic cool, he embarks on a course of suicide...