Word: beautyful
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Between setups, she and costume designer Patricia Field had sneaked off to ogle the perfectly tailored French excess that is haute couture. Joining them in the front row was pint-size singer Christina Aguilera and Lord of the Rings lovely Liv Tyler, who had flown in especially for the Givenchy...
Although many consumers know it for skin-care products like Plenitude, L'Oreal had its origins in hair care. In 1907 French chemist Eugene Schueller developed a line of synthetic hair dyes, known as L'Aureale, or Halo, and started selling them to Parisian hair stylists. Almost a century later...
Scientists are also working on the line extensions for Inneov, L'Oreal's line of edible beauty supplements, developed with Swiss food giant Nestle and launched last year. The promise is simple: take one of the little dark pink pills every day, and the firmness of your skin will improve...
L'Oreal is convinced that boomers will fight aging to the death and so demand more and more scientific solutions to that annoying biological problem. Company research shows that L'Oreal's consumer used to be between ages 20 and 50. Now she's between 15 and 70. A decade...
But the men's beauty market remains elusive for L'Oreal and others. Companies have produced myriad concoctions, such as Active Skincare Daily Energizing Face Wash for Men, from Adidas; Jean Paul Gaultier Le Male bronzing powder, from a product range that also includes eyeliner (guyliner?); and Multi-Purpose Facial...