Word: beds
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Eventually, travelers do want to sleep. And the new brands Aloft and NYLO are introducing some innovations, the most radical of which is the orientation of Aloft's bed, which faces the windows rather than the dresser. McGuinness says the idea stems from guests who are always requesting rooms with a view. But an industry analyst wonders if there isn't perhaps a more practical reason. With about a third of upscale franchisees switching brands at some point, according to Smith Travel Research, Aloft franchise owners may have a hard time converting their hotels to Marriotts, where beds are oriented...
...business in which everyone is basically offering the same thing--a bed for the night for a price--who might win the new hotel consumer? Jan Freitag, an analyst at Smith Travel Research, says what customers still care about most is location. In that sense, Marriott and Hilton have the advantage. But don't count anyone out. "Starwood, with its W hotels, has shown there's a desire for a hotel that's edgy and hip," says Freitag. "Hilton and Marriott have shown that you can have a family of brands without diluting the name...
Freitag thinks there's a pent-up demand for these hotels. When Starwood introduced the Westin Heavenly Bed, he says, "everyone thought it was, if not crazy, then highly unorthodox. Now name any brand, unless you're low-end economy; they all have deluxe beds." Starwood countered with the Heavenly Bath, and the industry followed. This time, says Freitag, "other brands aren't about to let Starwood get out in front...
Posh as it is, Call Girl at its best is not really a sexy show. There's something studied and businesslike about Belle's bed play, and her sessions with pasty-buttocked businessmen are usually more funny than arousing. It's not a profound show either, though Hannah occasionally ruminates on her sex-vs.-love life à la Carrie Bradshaw in satc: "Sex is really a numbers game. Group sex is complicated, but that's mechanics. For me the hardest numbers have always been one plus one." (One is the loneliest but by no means the highest number that...
...prevent a lot of insomnia and distress just by telling people that short sleep is O.K. We've all been told you ought to sleep 8 hr., but there was never any evidence. A very common problem we see at sleep clinics is people who spend too long in bed. They think they should sleep 8 or 9 hr., so they spend [that amount of time] in bed, with the result that they have trouble falling asleep and wake up a lot during the night. Oddly enough, a lot of the problem [of insomnia] is lying in bed awake, worrying...