Word: beene
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Dates: during 1960-1969
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Sveda, accidentally discovered cyclamate sodium (TIME, June 5, 1950), it looked as if the ideal sweetener for people who do not want to get fat had been found: it is 30 times as sweet as sugar, leaves little aftertaste and survives the heat of cooking. In the years since, cyclamates...
For the past 18 years, the seven-member board has been headed by William McChesney Martin, 62, who has become almost as much a fixture in the capital as the Washington Monument. But his term in the $42,500-a-year job ends on Jan. 31, and by law he...
Flirting with Recession. The question that bothers some fellow economists is whether Burns will demonstrate the necessary flexibility and adopt an expansionary policy at the right time. His record in that respect is mixed. Intellectually, Burns recognizes the Government's obligation to maintain prosperity. As chairman of President Eisenhower...
In view of his steadiness and stubbornness, it is paradoxical that Burns' principal advice to Nixon lately has been that the Government has to create economic "uncertainty." Burns believes that inflation can be stopped only if the Government persuades businessmen and consumers that prosperity is not necessarily perpetual and...
Surviving a Slowdown. Burns has suggested that a recession might not be so bad. He has often said that the U.S. can survive a business slowdown, or even downturn, without necessarily incurring a sharp increase in unemployment. He reasons that the economy has become service-oriented, and that service workers...