Word: beers
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Dates: during 1980-1989
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...around the country, for instance, it is the pineapple fling (lime Calistoga water and fruit juices); at the Hyatt hotel in San Francisco it is "Remember the Oreo" (creme de cacao, ice cream and Oreo cookies). For guys, it is no longer considered wimpy to order a light beer. Says a Friday's vice president, Gregory Dollarhyde: "There's reverse psychology at work. You're going to be fat and unattractive if you don't (order it). Looking good is very...
...nation entertains at home is also changing. The time when a host or hostess stocked up on whiskey for the winter, gin and tonic in summer, some bottles of white wine and a six-pack of beer year-round is gone. "I've had three cocktail parties recently," says Doris Yaffe, fashion and publicity < director for Saks Fifth Avenue in Boston. "I can't tell you how much liquor I was left with." The nation's caterers have seen hardliquor sales drop from more than half to less than one-quarter of their business. New York City Caterer Donald Bruce...
...Wine and beer make up an additional 65%, and the rest is bottled water. Some older people, however, still like the stronger stuff. "Out of 300 wedding guests, 250 will drink wine, the other 50 hard drinks," says Toboni. "But the father of the bride still wants the full bar because he doesn't want to offend his cronies." As alcohol's role as a social lubricant diminishes, both the appointments and the guests' behavior moderate too. "I remember one office party in particular where they filled the water coolers with vodka and orange juice," says White. "Now people...
Many firms now penalize or fire those who drink on the job, and a few even ban drinking at company picnics. A provision in the new contract between Anheuser-Busch and the Teamsters and other unions is gradually eliminating beer breaks and free lunchtime brew over a one-year "transition" period. Instead, 9,000 employees will be given free six-packs to take home or may choose additional benefits, like more health insurance. Says Company Spokesman James Morice: "Basically, it was a matter of reflecting contemporary concerns...
...Berkeley, Calif., tree surgeon, even gives nostalgic martini (stir, don't shake) parties, complete with Peggy Lee music, because, he says, "martinis have the aesthetic of cold steel. They're like contemporary graphics." Dudley's, a workingman's tavern in Atlanta, has not slacked off selling ten kegs of beer a week as it has for years. "We're a neighborhood place," says Manager Tas Cofer. "We get workers from GM, construction men, manual laborers. They know everybody, and they say, 'I'm going to party with those guys before I go home...