Word: behaviorism
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...number of analysts of consumer behavior thought Starbucks would be decimated by the recession. Consumers would stop going out and would brew their coffee at home to save money. That theory failed to take into account the social bonding aspects of going to Starbucks. It is psychologically and emotionally comforting during distressing times to be in the company of friends and neighbors. Starbucks has set up its stores so people will linger. Four dollars for a cup coffee is expensive, but four dollars for comfort...
...argument or criticism that problems go unsolved because she won't discuss them. And then there's that guy down the hall who's constantly annoying everybody with his dumb practical jokes and loud banter. As the recession sends stress levels into the stratosphere, does your colleagues' weird behavior seem to be getting worse...
...imagining it, according to Sylvia Lafair, a Ph.D. in clinical psychology whose book Don't Bring It to Work: Breaking the Family Patterns that Limit Success (Jossey-Bass) was released in March. Lafair's research shows that, much as we like to believe that our behavior is entirely rational and governed by our conscious mind, our thoughts and actions are often driven by the roles we learned in our families as children. And under pressure, we tend to revert to old patterns. That fellow standing at the watercooler telling tasteless jokes at the top of his lungs, for instance, probably...
...problems of sexual violence and gender inequality cannot be solved unless a higher bar is set for manhood. Many men already care about gender equality and nonviolence, but not enough of them speak up against joking references to rape or against other behavior that is demeaning to women. Too many men have stood by silently as a peer told a joke about domestic abuse; too many have failed to confront a friend known to sexually exploit women; too many have excused media that favorably depicts sexual violence as entertainment...
...Woodward adds that increasing awareness is key. "I'm not sure women are aware that they are being promoted later," she says. "I think (this report) can cause many women to examine their own behavior...