Word: behaviorism
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Shira Kaplan ’08 is a government concentrator at Kirkland House. She is currently completing her thesis on Iran’s crisis behavior in the post-revolutionary era. She served in the Israeli Defense Forces for two years before coming to Harvard...
...everyone agrees. "Does a movie change policy? Change behavior? Do movies have an influence on people? Of course they do! Who would argue otherwise?" says Morris, whose documentary Standard Operating Procedure, an examination of the Abu Ghraib prison photographs, comes out April 25. Morris has reason to believe in the persuasive power of cinema: his 1988 film about the murder of a police officer, The Thin Blue Line, got a man out of prison. Most movies' legacies are trickier to measure, however. In a TIME poll of 1,002 registered voters, about 30% of respondents said a movie had changed...
...that undershirt sales dropped 75% that year. While never verified, the tale lives on because Hollywood loves it. If Gable's chest can have that kind of mass cultural impact, the thinking goes, then movies, far from being just passive entertainments, can influence audiences to change their behavior in more significant ways. If a movie can doom undershirts, can't it also end war, poverty, global warming, torture, obesity, junk mail...
...Many follow the pattern of the $370 million--grossing 2004 juggernaut The Passion of the Christ. Fewer than 0.1% of those who saw the film said they became Christians as a result, according to a Barna Group poll, but 18% of the audience said some aspect of their religious behavior changed--mostly praying and attending church more...
...reputation as a playboy prince. The same fate threatened Harry until his star turn in the theater of war recast him as a hero and champion recruiter for Britain's armed forces. Just a few nights on the tiles could dent his new-minted image. It would be normal behavior for any young soldier on R&R, but normality isn't and can never be the province of princes...