Word: belle
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Dates: during 1950-1959
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Flea Point Landing. In Bell Gardens, Calif., Lester Grinstead leaped from a, bridge, landed 40 ft. below in one inch of water flowing over the concrete bottom of the Los Angeles River, got up, shook himself, walked off uninjured...
...recession has slowed but by no means stopped expansion of the world's biggest utility. American Telephone & Telegraph Co. President Frederick R. Kappel reported last week that second-quarter earnings of the Bell System topped those in 1957. A first-quarter decline in the company's business has been reversed...
Declared Chief Western Delegate James B. Fisk, the lean and deliberate executive vice president of Bell Telephone Laboratories: "We embark, with every hope, on what can well be a historic mission-to lay the essential technical basis for the important decisions which lie ahead." To the Western scientists' surprise, Chief Soviet Delegate Yevgeny K. Fedorov, identified as a Soviet Sputnik specialist, spoke in the same vein. "It is not for us to decide the cessation of tests," he said. "This is up to the governments...
Hawaiian Holiday. Philco Distributors of Los Angeles recently offered a Hawaiian holiday to its top dealers, retailers and sales personnel, got 100 winners. The program cost $60,000, but it increased sales 30% during the contest period. Bell & Howell this year will give three trips to Las Vegas, Nev. for top salesmen, with the added incentive that head office VIPs will take over their territories, push the least-promising prospects. Some companies offer fully paid trips to Europe...
Trick Cooler. Westinghouse Electric showed off a baby-bottle cooler-warmer that refrigerates a bottle until just before feeding time, then quickly heats it and rings a bell when it is ready. Due on the market within a year, the bottle cooler is a forerunner of other household applications, e.g., kitchen-cabinet drawers that refrigerate, a hostess cart with an oven and a cooling compartment...