Word: bellenson
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Dates: during 2000-2009
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...using the same chemicals found in perfumes and food. It then releases a dose of the scent in short, focused spurts. Though a spokesman announced the company's demise last month, DigiScents continues to pin its hopes on the video-game market. Co-founder and chief executive officer Joel Bellenson predicts that a year from now players firing off a round of ammunition in a virtual shoot-out will be immersed in the smell of gunpowder thanks to the $200 attachment...