Word: bendixes
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...America alone hired nine rooms at the Waldorf-Astoria, kept ten people busy interviewing some 250 engineers. Said RCA Employment Manager John R. Weld: "Convention time recruiting is our largest single effort." Motorola, which last year hired 32 engineers as a result of convention interviews, talked to 234 applicants. Bendix spent $10,000 for its convention recruitment program, which included a six-room hotel suite...
SUPERSONIC TALOS, Navy's top-rated missile for -long-range antiaircraft defense, will go into operational use within the next twelve months under the first big production contract. Navy has placed $27 million order with Bendix Aviation Corp. for surface-to-air missile capable of carrying atomic warhead, will step up weapon's 75-mile range to 100 miles. Cruisers Little Rock and Galveston now are being converted to carry Talos...
...holder of the oldest name in automatic washers tossed in the towel last week. Bendix Home Appliances, which brought out the world's first automatic washer in 1937, will be sold, pending approval of final terms, by Avco Manufacturing Corp. to Philco Corp. Avco also said it will close its money-losing Crosley appliance business (refrigerators, ranges, radio-TV), leaving 78 distributors around the nation with nothing to distribute. Chairman Victor Emanuel ticked off a host of reasons for Avco's retreat from appliances: "Increasingly severe competition, large over-capacities, rampant price-cutting, rising costs of labor...
...will have Philco in mind when shopping for a telvision set. Under Chairman William Balderston, Philco has been moving into full-line diversification, since 1949 has bought up the Electromaster Inc. range line, the Dexter Co. home-laundry line, will get still another new family of washers and Bendix...
Sins of Bigness. This trend to bigness is criticized by some of the bigwigs. One of the strongest voices is that of Judson Sayre, who as Bendix president in 1941-55, probably did more than any other man to promote the automatic washer; he now heads Borg-Warner's fast-growing North Division (1955 sales: about $129 million, triple the 1953 volume). Says Sayre: "The industry has been committing every sin in the book. Some of the giants have a policy of 'buying off' key markets. They have been moving appliances through big dealers who operate...