Word: benecol
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Dates: during 1990-1999
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WHAT TO DO Go for margarine in a tub or squeeze bottle. Or switch to a butter substitute, such as Benecol that can boost good cholesterol...
...Benecol [3 hearts] Tub Margarine [2 hearts] Butter [1 heart] Stick Margarine [1 heart...
...dozen studies have shown that eating as little as 47 g, or about 1.5 oz., of soy foods can lower total cholesterol levels an average of 9% and LDL 13%. (Just in case you're keeping score, that's about the same cholesterol-lowering effect as that promised by Benecol, the new high-priced margarine approved by the FDA two weeks ago.) But every little bit counts, since each 1% drop in total cholesterol translates into a 2% drop in the risk of developing heart disease. Still unclear is whether soy can help everyone or just those folks who have...
...Both Benecol and Take Control make it harder for the intestines to absorb cholesterol. (About half of the cholesterol in the gut comes from your diet; the other half gets produced by your body.) There is evidence that the active ingredients can pull some vitamin A precursors out of circulation--although researchers did not consider the reduction significant...
...spreads taste? In a highly unscientific study, my colleague Janice Horowitz and I sampled both products. Without telling Janice which was which, I spread Benecol, Take Control and regular margarine on three pieces of whole wheat bread. Then she did the same for me. Overall, we found all three tasted pretty much alike, although Janice described a "funny mouth feel" after eating the cholesterol-fighting spreads. I found Benecol marginally less tasty...