Word: benson
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Dates: during 1950-1959
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There was not a baggy suit among the lot of them, or a frown, when twelve visiting Russian farm officials showed up at the Department of Agriculture last week for an appointment with Secretary Ezra Taft Benson. Bald and effusive, Russia's Deputy Minister of Agriculture Vladimir Matskevich presented Benson with a couple of souvenir lacquered boxes, one of them showing a family of bears gamboling happily in a forest. Benson asked how to say "thank you" in Russian, said "spasibo," and handed Matskevich a 4-H Club tie-clip, a photograph of the Benson family and a book...
...Soviet embassy the Russians asked Ezra Benson and just about anyone else who wanted to come to a glossy farewell reception: "Come, of course. And bring your wife. Just mention your name at the door." For the first time, the silken-draped Russian embassy was opened to TV cameras, and beneath the floodlights Matskevich stood sweating happily among 400 guests. Amid the clatter of good will could be heard snatches of U.S.-Russian conversation: "What is the impression after Geneva . . .?" "I was in the infantry myself . . ." "Maybe music can be the language to draw us closer together...
Last week Secretary of Agriculture Ezra Taft Benson's men were hard at work on the third alternative. So far, Benson & Co. have had only middling success in selling surplus farm products. The overflow of agricultural oils (soybean and cottonseed) has been reduced from 1½ billion to 55 million lbs. since 1953, and overall dairy surpluses have fallen by a full 54% as a result of increased U.S. consumption and a giveaway program. But last week Iowa farmers were asked to reseal on their own farms some 50 million bushels of corn, deliverable this month to the Government...
...step up his sales, Secretary Benson turned to salesmanship. As general sales manager of the Commodity Stabilization Service, he appointed Frank C. Daniels, 59, of Binghamton. N.Y., who has spent most of his life selling farm products. Before he came to the C.S.S. as a consultant last year, he was secretary and general manager of Cooperative Feed Dealers, Inc., of Binghamton, a commercial agricultural supply distribution organization. Salesman Daniels is expected to recruit a staff of commodity sales specialists from private industry, and to begin a worldwide huckstering program...
SURPLUS SALES ABROAD will be speeded up under a new farm program being pushed by the Department of Agriculture. Although farm exports in 1954 totaled $3 billion (7% higher than in 1953), Secretary Ezra Taft Benson is studying the possibility of selling excess farm commodities to Russia and her satellites. Another idea: to sell a big chunk of the 185 million Ibs. of butter surplus (down from 460 million Ibs. last year) to foreign nations for industrial use in bakeries and candy factories...