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...Nice Pest." The trouble with the first two radio versions was that they strayed too far from the original of Sally Benson's bobbysoxer. The first try (1942), starring Shirley Temple, cost a weighty $12,000 a week, an expenditure that overshot the show's modest Hooperating. A second attempt (1946) made Judy into such an unpleasant young monster that listeners stopped listening. "After all," sputters Author Benson in recollection, "Junior Miss Judy Graves is a nice little girl-a pest, but a nice pest. . ." The new Junior Miss is neither overweight nor out of focus...

Author: /time Magazine | Title: Radio: Really Sincere | 4/26/1948 | See Source »

...braces, untameable hair and raucous neigh, she out-fuffied Fuffy. Beverly is "just crazy" about Barbara, is trying to "develop more of a squeak - like my mother's." The program rates her ultimate gush : "I'd listen to it whether I were on it or not." Creator Benson, now one of MGM's top ($3,500 weekly) writers, is the show's "supervisor," a position that permits her to collect royalties and lead the sideline cheering section. Last week, Sponsor Lever Bros, received a recording of her soothing words to Barbara: "You're too young...

Author: /time Magazine | Title: Radio: Really Sincere | 4/26/1948 | See Source »

...Dearborn this week, Benson Ford took his turn at the family steering wheel. Out of his Lincoln-Mercury Motor Division he rolled two sleek new low-slung cars-the 1949 model Lincolns. The Ford Motor Co., first of the Big Three to make radical body changes in all its cars, had spent $90 million doing it. Ben Ford's Lincolns were the first models unwrapped...

Author: /time Magazine | Title: AUTOS: First of Three | 4/19/1948 | See Source »

Scoring: First Period: no scoring. Second Period: Martese (Benson) 2:35; Moseley (Huntington) 3:31; Key (unassisted) 16:55. Third Period: Moseley (unassisted) 13:35; Greeley (Huntington) 13:45; Key (McKean...

Author: NO WRITER ATTRIBUTED | Title: Hockeymen Ease Past Williams, 5-1 | 2/24/1948 | See Source »

...biggest tycoon of the lot, E. I. du Pont de Nemours & Co.'s Walter S. Carpenter Jr., took time to write the longest letter, four single-spaced pages packed with some hard sense about salaries. What it came down to, Carpenter told Complainant Benson, was this: How much did the company profit on the high-priced executives-and how much were they worth in the going market? As for Du Pont executives, he wrote: "I believe competitors . . . would be willing to pay . . . as much. . . . I believe the company's interest is better served by paying that compensation than...

Author: /time Magazine | Title: MANAGEMENT: Too Much? | 2/23/1948 | See Source »

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