Word: bergdorf
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Sprucing Up. One of her main jobs will be to spruce up Bonwit's image, which has been somewhat fading of late. Bonwit's still ranks with neighboring Bergdorf Goodman and Saks Fifth Avenue, but it was once the fashion leader. In spite of exclusive designs from the U.S. and Europe, the store does not attract as many as it would like of the fashionable women who set style, does not have a reputation as a fun place to shop. Miss Custin intends to spruce up outside and inside, as she did in Philadelphia. "Display," she says...
When a well-heeled Manhattanite who knows her high fashion goes shopping for footwear, she might choose between three of New York's fanciest shoe salons-I. Miller, Henri Bendel, and the Delman Salon at Bergdorf Goodman. What she probably does not know is that all three are operated by the same manufacturing and retailing giant-Genesco, Inc., of Nashville, Tenn...
That Touch of Mink. No one cares what happens to a girl on a yacht, so does anyone care what happens to a girl (Doris Day) who is outfitted at Bergdorf Goodman, flown to Bermuda by jet, and escorted into a plush hotel by her millionaire (Cary Grant) would-be seducer? Well, Scriptwriters Stanley Shapiro and Nate Monaster do, since they stand to make a great deal more money out of the heroine's virginity than any virgin ever...
...their $20 million Desilu Productions empire), carrot-crested Comedienne Lucille Ball, 50, decided on a second marriage. Her new choice: Bronx-born Gary Morton, 44, a tall, dark nightclub comic whom she met over pizza on a blind date a year ago. Said Lucy, busily making arrangements for a Bergdorf Goodman trousseau, the services of the Rev. Norman Vincent Peale, and an Acapulco honeymoon: "I'm looking forward to a nice quiet life...
What kind of market awaits U.S. retailers in the 1960s? A luxury market, bigger and fancier than anyone dreamed possible a few years ago, says Andrew Goodman, 52, boss of Manhattan's elegant Bergdorf Goodman specialty store. Said Goodman, in a speech to the Garment Salesmen's Guild in Manhattan last week: "No longer is good taste the exclusive property of the few or the rich. During the next decade, price will cease to be the major criterion for larger and larger sections of the population. The new criterion will be style and taste...