Word: bernarr
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Dates: during 1920-1929
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...York Evening Graphic (Bernarr Macfadden's sheetlet) went so far as to suggest that President Coolidge appoint Captain Lindbergh ambassador-at-large to Europe...
...Unwieldy size and staggering columns of type have driven hordes of people to the comforting refuge of the tabloids." This battle cry of tabloids was recently advanced by one of Bernarr Macfadden's subordinates on the New York Evening Graphic. Whether tabloids are a "comforting refuge" is questionable, but the fact remains that the full-sized newspapers have taken on an alarming bulk since the World War. They are not ashamed of their bulk-it represents increasing advertising revenue and new features; it grows bigger every day; it does not seem to fear the tabloid cry. Daily editions...
...Bernarr Macfadden publishes in his tabloid newspaper, the New York pornoGraphic, full, front page pictures of Rudolph Valentino's "ghost" in pajamas. He publishes composite faked pictures of old lechers, young miscegenators, alleged murderers, undressed girls. But Publisher Macfadden rises in dudgeon when similar liberties are taken with his own, more robust physique...
...Yorkers, a revue presented last month (TIME, March 21) at the Edyth Totten Theatre, Manhattan, included a skit entitled "Bernarr Hires a Stenographer." Therein it was demonstrated how a youthful office attendant, apparently of the male sex, flits about in a bathing suit, making ready the desk of his potent employer who is to arrive presently for the purpose of hiring a stenographer. Enter a stage version of Bernarr, also in a one-piece bathing suit, with pronounced features. After setting-up exercises, he calls for the applicants to enter. As they file in, in scanty costume, each is measured...
...What is the occupation of Bernarr Macfadden...