Word: bertelsmann
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...place the embarrassment behind them. Many called for the resignation of Henri Nannen, 69, who has been Stern's publisher since the magazine was founded in 1948. Others hinted that blame extends high into Stern's parent corporation, Gruner & Jahr, and even into the holding company, Bertelsmann AG, a publishing conglomerate (1982 sales: $2.4 billion) that includes Bantam Books...
Police Cleanup. Germany's DEMAG steel company this year is sending out lithographs, some up to 150 years old, that depict 19th century ironmaking, and Bertelsmann, the Westphalian publishing house, will give hampers filled with Westphalian ham, pumpernickel and Steinhagen, a German gin. France's Banque Dupont will send a classic Eversharp desk set with two pens. Dujar-din, the cognac maker, is distributing an auto distress kit complete with blinking light. NK, Sweden's leading department store, sends out an LP record called "Music from Creative Sweden," while the Skandinaviska Bank distributes great straw plant baskets...
...World War II prisoner held near Concordia, Kans., German Afrika Korps Lieut. Reinhard Mohn developed a command of English and an affection for American ways. Mohn returned to Germany and took over his family's small 111-year-old C. C. Bertelsmann publishing company, read all that he could find about U.S. management ideas-and made the firm the colossus of the West German book business, ten times larger than its nearest competitors. Lately he has made himself West Germany's movie king as well. He has bought the famed but financially troubled Ufa studio, and last month...
...Bertelsmann grew so fast that a few years ago it wobbled. "Our old patriarchal form of management collapsed," says Mohn. "We were practically forced into decentralization." With techniques gleaned from U.S. magazines and books and his biennial brain-picking visits to the U.S., he split Bertelsmann into 44 subsidiaries, each with its own boss and its own specialized function, such as printing, warehousing and collecting bills. Delegating with skill, he told managers: "I don't care what you do-as long as everybody in the company provides the world's best solution to his particular problem." Whenever...