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...spots are pricey - between $2.5 million and $3 million for this year's game, which will be played on Feb. 7. But the 100 million-strong audience, which includes a slew of people tuning in solely to dissect the commercials, almost guarantees instant brand buzz. No one knows this better than Pepsi, which has produced some memorable Super Bowl spots: a sweltering Cindy Crawford sipping on a Pepsi while a couple of adolescent boys admire the can, Britney Spears gyrating for the camera, those stupid dancing bears. In fact, Pepsi has advertised during the Super Bowl for 23 consecutive years...

Author: /time Magazine | Title: Behind Pepsi's Choice to Skip This Year's Super Bowl | 2/3/2010 | See Source »

Nabokov deserves better than his offspring’s circular logic; these notes for what could have been remain genuinely tantalizing, especially in their flirtation with the idea of an “original” in a world in which people can be novelized, duplicated, or obliterated as desired. Yet his taste for parody trespasses well beyond tongue-in-cheek. Every character is either neurotic, socially oblivious, a raging nymphomaniac, or all three. Philip Wild is not only morbidly obese, but can be seen walking striped cats on leashes down the street. Flora is groped...

Author: By Jessica A. Sequeira, CRIMSON STAFF WRITER | Title: Nabokov's 'Original of Laura' Remains Unpolished | 2/2/2010 | See Source »

These imperfections only serve to reinforce what is clear even in the album’s better moments: Vampire Weekend are not a “great” band. “Contra” is overall a decent album, and finds just the right balance of advancing and holding ground to prevent a sophomore slump. This pragmatism and the group’s talents have seen them achieve considerable success. Just don’t expect them to ascend to anything more remarkable...

Author: By Chris R. Kingston, CRIMSON STAFF WRITER | Title: Vampire Weekend | 2/2/2010 | See Source »

...paper, this looks like the year for Harvard to finally take control of the rivalry. The Crimson enters the game with a better record, the better goaltender, the national ranking, and home ice advantage but as with any rivalry, the game is still brimming with possibilities...

Author: By Christina C. Mcclintock, CRIMSON STAFF WRITER | Title: Harvard Eyes Title Against the Eagles | 2/2/2010 | See Source »

...nature of cyberattacks that has rendered defenses against them obsolete. Once an enemy finds a chink in U.S. cyberarmor and opts to exploit it, it will be too late for the U.S. to play defense (it takes 300 milliseconds for a keystroke to travel halfway around the world). Far better to be on the prowl for cybertrouble and - with a few keystrokes or by activating secret codes long ago secreted in a prospective foe's computer system - thwart any attack. Cyberdefense "never works" by itself, says the senior Pentagon officer. "There has to be an element of offense to have...

Author: /time Magazine | Title: U.S. Cyberwar Strategy: The Pentagon Plans to Attack | 2/2/2010 | See Source »

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