Word: bigger
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Dates: during 1980-1989
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...have a bigger star than Sylvester Stallone," boasts Lawrence Gleason, marketing chief for De Laurentiis Entertainment Group, the movie-production company owned by Filmmaker Dino De Laurentiis. And who is that superluminary? "Greed," says Gleason. The base emotion has a starring role in the U.S. opening of De Laurentiis' $10 million flick, Million Dollar Mystery, which premieres June 12. Mystery is the first movie to offer its audience a shot at a $1 million prize for solving the film's lost-treasure puzzle...
...United States Basketball League was formed several years ago as a summer professional league to showcase lesser known players, most right out of college. A number of USBL players have gone on to bigger and better things in the Continental Basketball League and even...
...hardware components promise to expand horizons and boost sales even more. A silicon chip known as the Intel 80386 microprocessor already runs Compaq's IBM-compatible Deskpro 386, giving it the power of bigger minicomputers for the price of a PC. At Apple, design engineers use a Motorola chip comparable to Intel's for their Macintosh machines, now the industry's hottest-selling family of personal computers...
Faced with those figures, some of the world's flossiest manufacturers are reaching out to the bigger customers with cashmere and silks, gabardines and fine cottons. Last year Designer Albert Nipon sold $5 million worth of his new Dimensions line, for sizes 12 to 24, to such stores as Bonwit Teller, Dillard's and Marshall Field's. Givenchy anticipates wholesale sales of $4 million this season for its pricey Givenchy en Plus line in sizes...
Have to have a bigger table to handle the Iran investigation. Everything is bigger. Instead of a dozen Senators listening to the witnesses, there will be 26 members from both Senate and House special committees. And so carpenters are hammering together a two-tiered, angled estrade out of used plywood that will be felted and draped in burgundy for the opening of the great drama next Tuesday. The harried staff is jangled by several hundred phone calls every day now, mostly from the nation's media, wanting everything from seats at the show to film clips of the confrontations...