Word: bigs
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Dates: during 1940-1949
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...months this year, its sales of $305 million were 5% higher than in 1948. Penney's was completing three new stores (in Houston, Sault Sainte Marie, Mich, and Midvale, Utah), expanding its store in Albuquerque, opening another one in Oklahoma City. Next January it will also open a big new store in Springfield, Mass., its 1,608th outlet...
...tiny Kemmerer, just about everybody bought on credit, hence paid high prices. Jim Penney had a better idea: cash on the barrelhead. More important, at a time when most small-town retailers firmly believed it was good business to make a big profit on small volume, Penney subscribed to a still revolutionary idea; he wanted to make a small profit on each item, thus build big volume and a big profit...
...missed few bets. At night, before locking up, Penney always looked up & down the street so as not to lock out any late customers. By the end of his first year he had grossed $28,898.11-big money for a whistle stop. Soon Penney had surplus cash to buy stores in other towns, looked around for likely local partners. By 1912, he had 34 stores, grossing $2,000,000 a year...
...three years, Resort grossed $400,000 annually but dipped in the red because it spent $150,000 on lawyers and research, trying to win a permanent, scheduled certificate from CAB. Lined up against Burwell were 14 big airlines...
...group to appear among the big names were automobile dealers; at least ten appeared with incomes above $75,000. Springfield, Ill.'s Chevrolet Dealer E. W. Bates ($192,784) earned more than General Motors President Charles E. Wilson ($166,100) and almost as much as Ford Motor Co.'s President Henry Ford II ($200,000). Actually, the list was not a true measure of those with the biggest incomes-as usual, no dividends, royalties or capital gains were included...