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Word: bigs (lookup in dictionary) (lookup stats)
Dates: during 1960-1969
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Usage:

...big worry is the oil industry. Maine still has no laws regulating oil spills, offshore drilling and the like. Yet oilmen are now surveying the state's harbors, the only ports in the East deep enough to berth the industry's ever larger supertankers. The key trouble spot is Machiasport, where three companies plan major refineries despite thick fogs and tricky currents that pose serious risks of tanker mishaps and oil spillage. Devoid of controls, says Cole, "the state is standing stark naked to the oilmen...

Author: /time Magazine | Title: Resources: Trying to Save Maine | 10/31/1969 | See Source »

...eight ounces. "This was a jumping joint," says Charles W. Adams, senior vice president. "We got a lot of printers up in the middle of the night." PepsiCo, which began marketing a new Diet Pepsi the day the ban was announced, attributed its switch to a burst of altruism. Big ads in newspapers noted solemnly: the "Pepsi-Cola Company cannot in good conscience offer its customers any products about which even the remotest doubt exists." The ad urged that "other soft-drink companies . . . follow Pepsi-Cola's lead in developing cyclamate-free beverages." Mary Wells Lawrence, the adwoman whose...

Author: /time Magazine | Title: Food: Cyclamates' Sour Aftertaste | 10/31/1969 | See Source »

...also suffered, and of the major divisions of the company only the music publishing business raised its profits. Apparently, MGM's creative people have lost touch with what the public wants in films. Last year nearly all the company's films lost money. MGM's last big hit was Doctor Zhivago...

Author: /time Magazine | Title: Corporations: Return of Smiling Jim | 10/31/1969 | See Source »

Like Spam, Betty Grable and the big-band sound, the Jeep is a memorable symbol of World War II. Its endurance today has nothing to do with nostalgia. The Jeep was first in the field of four-wheel drive, go-anywhere sports vehicles, and it now holds 35% of that rapidly growing market. Last year 60,000 Jeeps were sold, despite competition from Ford's Bronco, General Motors' Blazer and International Harvester's Scout. Jeep owners have their own clubs, and they hold an annual 1,000-mile crosscountry race in Mexico. The race is going...

Author: /time Magazine | Title: Autos: Over the Top in a Jeep | 10/31/1969 | See Source »

...middle-aged executive recently got that big break-a promotion that transferred him from a branch office in Washington, D.C., to company headquarters in Manhattan. His professional leap forward sharply set back his personal standard of living. For the first time in his life, he cannot buy a house or rent an apartment that fits both his means and his expectations. He moved out of a $400-a-month, eleven-room house in the capital; he is willing to pay $600 for less space in an area that has commendable schools and is not more than one hour...

Author: /time Magazine | Title: Business: WHY HOUSING COSTS ARE GOING THROUGH THE ROOF | 10/31/1969 | See Source »

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