Word: bigs
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Dates: during 2000-2009
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Family physicians in the Geisinger system, like family physicians everywhere, make less money than specialists - at first. To narrow the gap, the specialists subsidize the PCPs, keeping the family practitioners happy without taking too big a bite from the orthopedists and cardiologists. "I couldn't recruit if I didn't do that," says Dr. Glenn Steele, Geisinger's CEO. "We don't want our family doctors setting up their own radiology clinics...
...Another big enviro-sex trend: birth control that's au naturel. Like all good Catholics, my husband and I had to attend church-run marriage prep before we tied the knot last year. I was surprised, however, during the hard sell on natural family-planning (NFP), that this updated version of the rhythm method was being advertised not only as morally correct but also as "organic" and "green." I was even more surprised when I found out that some of the most popular instructors of NFP--known in secular circles as the Fertility Awareness Method--are non-Catholics who praise...
...past couple of years, though, economics hasn't been fun. It's been scary. The quirky topics in which Levitt specializes have been pushed aside by the big questions of how to halt a financial crisis and fix an ailing global economy. Macroeconomics has overwhelmed microeconomics. Not that the macroeconomists have exactly covered themselves with glory. Queen Elizabeth II wondered aloud late last year how economists had missed the problems that brought on the financial crisis. This September, economist Paul Krugman lamented "the profession's blindness to the very possibility of catastrophic failures in a market economy," unleashing a bitter...
Except when you can't. In Superfreakonomics, he and Dubner detour from small puzzles (can you find a terrorist by using financial data? How much money do prostitutes make?) to tackle the big, big issue of global warming. This is partly an opportunity for Levitt to express his skepticism of models of complex phenomena such as the global economy or, in this case, the global climate. Mainly, though, it's an excuse to tout the mind-blowing ideas for combatting global warming that he and Dubner learned about while hanging out with former Microsoft chief technology officer Nathan Myhrvold...
From documentary fanatics (Ken Burns made an appearance) to adults who read kid lit (Chris Van Allsburg, author of "The Polar Express" was there, and so was Clifford the Big Red Dog) to spoken word poets, the inaugural BBF had something for everyone. Flyby is eager for the second edition...