Word: bigs
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Dates: during 2000-2009
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...really big markdowns were on specific items, not across the store as they were last year, says Katz. "They were price-point driven, not percent-off driven," he says. "You saw a lot of gifts under $50 or gifts under $100 - you didn...
...Cyber Monday will be another big day for online retailers, though here, too, the calendar boundaries have been blurred. Online retailer Amazon, for example, is offering a constantly updated list of special discounts and calling it "Black Friday Deals Week...
...like night and day," says Matthew Katz, managing director at consultancy AlixPartners' retail practice, whose team traveled to about 30 malls, big box retailers and strip-mall centers to monitor activity today in different parts of the country. "I purposely went to the same mall in Short Hills, N.J. at 9 a.m. as I went to last year, he says. "Last year [on Black Friday] I parked in the front row, and this year it took me about 20 minutes to get a spot." (See pictures of expensive things money...
...biggest insight to come from Black Friday sales data will be changes in shopper behavior. People may be getting more time to find deals this year, but there are fewer big deals to find - the 75% to 80% markdowns seen during last year's holiday season are now rare. Retailers purchased up to 20% less inventory this year in anticipation of slower sales, so they're not under the gun to slash prices to clear inventory - at least...
...From a traffic perspective, there were more people in the malls than in years past," he says. However, it's not yet known if traffic translated into big sales, as this data will not be available until later this weekend...