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Europe is right to think big - both for its own sake and for that of others. Many in the rest of the world would welcome a stronger European voice. Capitals from Pretoria to Washington are constantly urging more from their European allies. As U.S. Assistant Secretary of State for European and Eurasian Affairs Philip H. Gordon said to the House Foreign Affairs Committee after the ratification of the Lisbon Treaty last year: "We hope E.U. member states will invest the post-Lisbon institutions with the authority and capacity to make concrete contributions to the pressing global challenges we face together...

Author: /time Magazine | Title: The Incredible Shrinking Europe | 3/8/2010 | See Source »

...fall of the Berlin Wall, has had Europe acting like a jilted lover. French press reported that Sarkozy was forced to console an upset Merkel ahead of the Wall ceremony by painting Obama as a distant being whose presence would not be missed. "If you make a really big effort, he'll send you a letter," Sarkozy said, according to newsweekly Le Point. "And if you get on your knees, he'll add 'Yours Truly' in his own writing." (See pictures from Obama's overseas trips...

Author: /time Magazine | Title: The Incredible Shrinking Europe | 3/8/2010 | See Source »

...These days, the company works with NBA stars like Baron Davis (who has a signature Li Ning shoe, the BD-1) and Shaquille O'Neal (who is under a five-year contract with the brand). But it still maintains its value-for-money approach to marketing - recently making a big push, for example, into badminton, a sport largely ignored in the West but played and watched by some 300 million Chinese. Li Ning - sponsored shuttlecock star Lin Dan graces billboards and TV ads around China, and the firm opened a "badminton paradise" last year in Singapore, its first international outlet...

Author: /time Magazine | Title: Follow the Leaders | 3/8/2010 | See Source »

...phone (just 35% of Ctrip's customers buy their air tickets via the website). Ctrip's step-by-step approach has also helped there, enabling it to steadily accommodate increasing business volumes. When Ctrip customers dial in, their calls are answered within 20 seconds. "Otherwise it's a big, big mistake for our call centers," Tang says...

Author: /time Magazine | Title: Follow the Leaders | 3/8/2010 | See Source »

...keep its economic relevance, privileged status in Chinese society and hands on the country's wealth. This means the CCP does not believe sweeping economic, much less political, liberalization is required for China's continued rise, let alone that it constitutes the endgame. (Read "China and the U.S.: Too Big to Fail...

Author: /time Magazine | Title: Perception Gap | 3/8/2010 | See Source »

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