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Word: billboard (lookup in dictionary) (lookup stats)
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Sometimes the medium gets in the way of the message. Last week the Colorado chapter of Greenpeace unveiled an antinuclear billboard blitz near the idle Rocky Flats nuclear-weapons plant outside Denver -- and ran afoul of another environmental group: Citizens Against Billboards on Highway...

Author: /time Magazine | Title: Colorado: Nuclear Confrontation | 11/26/1990 | See Source »

Greenpeace's six-month campaign features a series of garish Day-Glo-red posters. The signs on the northbound side of the highway depict a worker in a protective suit and gas mask, and the southbound versions show an exploding nuclear bomb. Until Greenpeace slapped its posters on the billboards, they had been blank for two years as a result of a successful boycott against local merchants who advertised on them. "It's not clear whether Greenpeace should be labeled environmental nitwits or environmental traitors," groused Tom Lustig, an attorney for the anti-billboard group. Countered Jason Salzman, a Greenpeace...

Author: /time Magazine | Title: Colorado: Nuclear Confrontation | 11/26/1990 | See Source »

...saving gas and motor oil and reducing air pollution. On the issue of privacy, they contend that direct mail is the least intrusive way to reach consumers. "It's not like a commercial where you have to wait a whole minute for the evening news to continue, or a billboard that blocks the scenery, or the telephone call that gets you out of the bathtub," says copywriting maestro Bill Jayme of Sonoma, Calif. "If you're not interested, you just throw it out." Says Denison Hatch, publisher of the industry newsletter Who's Mailing What!: "Junk mail is a good...

Author: /time Magazine | Title: Direct Mail: Read This!!!!!!!! | 11/26/1990 | See Source »

...projects only half- finished, soccer stadiums and no foreign teams to play in them, empty hotels with antiaircraft batteries on their roofs. The city is at once sinuous and Stalinesque: palm trees and concrete mausoleums with a martial theme. And everywhere the gaze of the maximum leader. Hundreds of billboard-size portraits are painted on buildings, framed in traffic circles, displayed in lobbies: Saddam drawing sword, Saddam on stallion, Saddam in sunglasses, Saddam in camouflage fatigues, Saddam looking like Xavier Cugat in white suit, Saddam slaying the infidels. In the city center is a new statue, 60 ft. high: Saddam...

Author: /time Magazine | Title: The Gulf: In The Capital of Dread | 10/8/1990 | See Source »

...attitude too, but he has those numbers cold. Hear him: "Currently we're on a 60-city tour, selling out everywhere, including Salt Lake City in Mormon country. Please Hammer Don't Hurt 'Em is one of the few albums since Thriller to hold the No. 1 in Billboard -- No. 1 pop, No. 1 black album at the same time. It's the biggest selling album of this year, bar any -- rock 'n' roll, pop, blues, toe tappin', whatever it is. We went out and sold 5 million albums in four months. Twelve weeks...

Author: /time Magazine | Title: M.C. Hammer: U Can't Touch Him | 8/13/1990 | See Source »

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